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Get feedback on your customer satisfaction survey. If it’s biased, we’ll give you a handful of hints to make it better.

Are you using web surveys, IVR questionnaires, or other traditional methods to evaluate customer satisfaction? While it’s a start, most satisfaction surveys suffer from flaws such as non-response bias and double-barreled questions. These flaws result in inaccuracies that can leave you out of touch with your customers. Even if your customer satisfaction survey captures accurate data, multiple choice questions generally only yield surface information. .

To truly understand your customers, you'll need the sharpest satisfaction evaluation tools. Work with us and your customer satisfaction survey will:

  • Give you access to your customer satisfaction survey results 24-7.
  • Provide actionable suggestions for how to improve customer satisfaction immediately.
  • Be delivered by cell phone, text, etc. when this will benefit response rates.
  • Include customer interviews when robust satisfaction evaluation is required.
  • Uncover the nitty-gritty details that impact customer perceptions.
  • Result in a multimedia Findings Presentation that brings the data to life.

Whether you need a full-blown brand perception study, straightforward satisfaction evaluation or just a handful of interviews with customers or defector customers, let’s talk. We’ll walk you through our suite of customer satisfaction methods and explore what's right for you.

Who benefits from a well-designed customer satisfaction survey?

  • Marketing teams, ad agencies and call centers requiring customer satisfaction evaluation and insight.
  • Companies that depend on high levels of customer loyalty and retention.
  • Companies that are eager to grow and therefore needing accurate, detailed facts about what it will take to exceed customers’ expectations.

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Interaction Metrics
www.interactionmetrics.com
206.428.3091